My Attendance
Event Details
MEMBERS ONLY
TOPIC: Enterprise Software/SaaS Partnership Strategy
Having a well planned partnership strategy is fundamental to the success of Software and SaaS businesses. The depth and breadth of these different partnerships (per below) has evolved over time and the dominance of SaaS has added to the complexity. Partnership strategy dictates market reach and penetration, revenue, and often an exit. This session will break down Partnerships and explore the following topics for various corporate stages (eg. startup and beyond) with senior executives from our community who have developed and implemented partnership strategies across multiple businesses in their careers.
- Types of Partnerships:
- Channel (eg. Distribution, VAR, MSP)
- Software/SaaS Ecosystem: Technology and Strategic Business Alliances
- Cloud Service Provider and Marketplaces
- Service Delivery/System Integrators
- White Label/OEM
- Difference between Tactical and Strategic Partnerships
- Legal and Contractual Considerations for Tech and Biz Partnerships
- Role of BizDev and Strategic Partnerships in Exit Strategy
Moderator and Key Participants:
Moderator:
Paul Guerin, https://www.linkedin.com/in/paul-guerin-48a561
Paul is a former Software CEO with numerous successful exits who is expert and passionate regarding Enterprise Partnerships.
Key Participants:
Ryan Walsh, Chief Channel and Product Officer, PAX8, https://www.linkedin.com/in/ryanmwalsh1
Matt McKinney, Partner, KO https://www.linkedin.com/in/mattsmckinney
Ken Totura, Principal, Channel Religion https://www.linkedin.com/in/kentotura
Jay Greenwald, Sr. Partnerships and Alliances Director, Infor https://www.linkedin.com/in/jaygreenwald
Todd Osborne, GVP Sales, New Relic https://www.linkedin.com/in/osbornetodd
Attendees (25)
